VIP Days: The Secret Strategy of Top-Earning Coaches

Coaching Strategies

How many hours per day do you spend on the phone with clients?

If you’re like most coaches, the answer is often “more than I want to.”

Let’s face it, coaching can be exhausting. Sure, you love working with different clients, and you get a real charge out of being able to help someone overcome their issues and achieve their goals.

But it’s still taxing to be on the phone all day, every day. And add to that the need to constantly be looking for new clients, and you’ve got a recipe for burnout.

That’s why so many coaches are beginning to offer VIP days. Simply put, a VIP day is a whole day spent with a single client (or maybe two or three, depending on your preferences). Rather than jumping from call to call and trying to keep up with multiple clients and their various issues, you can simply focus on a single client and a single goal.

Even better, with coaches routinely charging as much as $10,000 for a VIP day, you can see that scheduling just 4 clients per month can bring in more than a whole week’s worth of one-on-one calls.

Here’s how VIP days work:

Typically, clients will travel to your location. You might choose to meet in your home, in a rented meeting space, or in a hotel. You can also host virtual VIP days via Skype or phone, if you prefer.

Your VIP day will be tightly focused and have a single goal. If your market is online business owners and you are a genius at book writing, your VIP days might be designed to get a client to plan, outline, and begin writing her first book. If you work with working moms in search of balance in their lives, you might focus your day around creating a workable schedule for the family, with planners and other organizational tools created by the end of the day.

Your VIP clients receive the benefit of your expertise, your undivided attention (no texting with the kids during a VIP day!), and a day spent simply focusing on the task at hand. It’s a powerful way to get things done, and unlike conferences and other training programs, it encourages clients to actually do the work on site, rather than going home with a notebook full of ideas she’ll never implement.

VIP days also make for a great opportunity to upsell your client into an ongoing group coaching program. After all, she’ll likely need support after she gets back home, and regular coaching sessions with other VIP clients is a great way to get the support she needs to continue working towards her goals.

Ready to offer your own VIP days? Start by asking your current clients if it’s something they’d be interested in. Chances are they’ll give you an enthusiastic thumbs up, and you’ll be ready to start putting together a plan to offer powerful, focused VIP coaching.

Get the training you need to launch and grow your coaching business. Enroll in Female Coaching Society

 
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Out with the old

I am finally back in the gym this past week and it feels so good to move my body. I swear I feel a change already. I’ve also been working on letting go of some unnecessary drama. Well a person really.

You know that feeling you get when the Universe is trying to tell you that someone is no good and doesn’t belong in your life but you’re a nice person and you don’t want to see mean so you let them in anyway. Then fast forward a few months and the life has been sucked right out of you and the Universe says “Told ya.”

I think sometimes as women we need to learn how to listen to that inner knowing a little bit more. I’m sure if you think there was a point or many where you heard it or felt and looking back that knowing would have never led you wrong. That’s the magic of being a women. If we can all lean in a little bit more to this just think how powerful we could be. Truly.


Ironically the oil of the month for March is Lemongrass. This is the oil of cleansing. It is a powerful cleaner of energy. It assist individuals in entering a healing mode or cleansing state. Being in this state encourages you to move forward without hesitation and to easily let go of old limiting beliefs, toxic energies, and negativity.

DoTERRA Lemongrass

If you were to use Lemongrass with clients a few of the emotions they might be feeling are toxic or negative energy, despairing, holding on to the past, hoarding, darkness, spiritual blindness.

As a result they will have spiritual clarity, cleansing, non attachment, simplicity, discerning, releasing what is no longer needed.

To use:

Aromatic: inhale from bottle or diffuse

Topical: Dilute 1-2 drops with carrier oil and apply on bottom of feet.


Want to learn more about adding oils to your business? Download my free Ebook

 
Coaches guide to essential oils
 

Episode 042: Mindset Matters: Getting Inside the Head of Top Dollar Coaches

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When you think about the highest earning business coaches, people like Ali Brown and Carrie Wilkerson and Marie Forleo, what comes to mind? Charisma, experience, and expertise are often at the top of the list, but would it surprise you to know that those are not the most important characteristics?

In fact, while those things do help attract and keep an audience, there’s one thing that is absolutely critical to their success, and you can’t even see it.

Mindset.

It’s true. In everything you do, whether in business or in life, your mindset is the determining factor when it comes to your success. Your coaching plans are no different. Without the right mindset, you will forever be attracting and working with clients who—while deserving and lovely—are less than your ideal when it comes to their ability to pay.

So before you can realize your dreams of four- or five-figure clients, you have to do some internal work. You have to make some changes to your own mindset, to be more in line with what the top earners in your industry already do and feel.

Changing Your Attitude

One thing charismatic and personable people have in common is a good attitude. Think about it; you’ll never see Carrie Wilkerson or Paul Evans complaining about how the kids are sick, “again!” or that the cable repair guy is 40 minutes late, or even that the car blew a tire.

Instead, you see their expressions of gratitude in everything. If the kids are sick, they’re grateful to have a business that allows them to stay home and play nurse. If the cable guy is late, they’re grateful to have 40 extra minutes to read a book instead of watch television. And if the car died in the middle of running a week’s worth of errands, they’re happy to have found a mechanic who does great work at a reasonable price.

If you find yourself complaining—even in your head—turn your attitude around. There’s nearly always something to be grateful for, even in the worst situations. And when you can rethink and revise your attitude for the better, you’ll not only be happier, but you’ll attract a better audience, too.

Growing Your Confidence

Here’s something else top-end coaches have in common: confidence. They believe in what they do. They believe in their ability to help others achieve the same thing. They walk on stage or join a webinar filled with the knowledge that what they are about to say will change the lives of those who are listening.

It’s not cocky or arrogant, it’s just confidence. And if you don’t have it yet, you can take steps to increase it.

Start by asking yourself, in any new or uncomfortable situation, “What’s the worst that could happen?” Of those worst-case scenarios, resolve what you have control over, and let the rest go. So if you’ve agreed to speak in front of a small group of business owners, and your fear is that you’ll flub your speech, practicing beforehand will greatly improve your confidence.

Next, get inside the head of someone who is confident in what you’re about to do. Walk onto that stage as if you’ve been doing it for years, and not only will you feel more confident, but you’ll be more confident. You can use the “as if” attitude in everything from creating a new product to closing a sale. Whenever you feel your confidence failing, just remember to act as if you’ve done this successfully hundreds of times.

Just like how the person you’re talking to on the phone can hear a smile in your voice, your potential clients can sense your mindset. And if it’s not up to the standards of the top earners in your niche, you’ll struggle to make the sale. Work on your attitude and confidence levels, and watch your income soar.

Need help getting your coaching business off the ground? Be sure to check out The Coaching Toolbox

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3 Pages Every Funnel Must Have—And What To Include On Them!

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Confused about how exactly sales funnels work? You’re not alone. In fact, that’s the number one reason small business owners say they can’t get their funnels set up—they simply don’t know what to include where.

 

Here’s the easy answer: At the very least, your sales funnel needs three pages.

 

Sales Page

 

This one obviously comes first. You might call it a landing page, or in the case of a free opt-in, a squeeze page. It serves one purpose—to get the reader to take action. Whether that’s to buy a product or offer up their email address in exchange for a free gift, this is the gateway into your funnel. Everything that follows depends on this page, so you want to be sure you:

Include a clear call to action—“Buy Now” or “Click here to download this report for free”

Eliminate distractions—that means no links to other websites or even a navigation bar

Address the readers’ pain points and how your offer provides the solution

 

Confirmation Page

 

Here’s where we ask the reader to confirm their intent. For a sales funnel, this confirmation page might actually be your checkout page. It’s where they enter their payment details. For a free offer, it’s simply the page your email management system directs them to next. It’s aholding page, if you will, while you wait for them to confirm their email address.

 

If you’re setting up a free funnel, this page has great power—and you don’t want to waste it!

Here is where you can offer an upset, remind people to follow you on social media, and give them a peak at your other products and services.

 

Remember, though, that they will only see this page once, so don’t put anything here that they will need to refer back to. That’s what the thank you page is for.

 

Thank You Page

 

This is where they actually collect their downloadable item, or get information about how your product will be delivered.

 

Like the confirmation page, this is valuable real estate, so you want to be sure you use it wisely. In addition to the downloadable item your customer just purchased (or opted in for) you also want to showcase your other offers—especially those at a slightly higher price point. Here’s why: the person looking at this page is a hot prospect. He or she is in a buying mood. You want to be sure to take advantage of that by putting your most relevant offers on this page. To encourage buying, consider including:

A limited time offer—scarcity sells, so if you can legitimately limit sales to a few hours/days or number of units, then this is the place to do so.

 

A “no brainer” coupon offer—an insider’s only deal can be a powerful motivator, especially if it’s a fantastic price.

 

Extra bonuses—give them access to additional products/services if they buy through your link on that page. These should be bonuses that aren’t advertised on the public sales page for that product. Again—insider’s deals are motivating!

 

Putting together a sales funnel isn’t complicated—or at least it doesn’t have to be. As your business grows and you have more products to offer, you can expand your funnel to include more upsells and downsells, but for now, this simple setup is really all you need.

Need some help putting this funnel concept together? Check out the Epic Funnel’s Course by clicking the button below

2019 Winter Bogo- Day 1

DoTERRA just announced their Winter 2019 BOGO sale!!

If you’re new to BOGO every once in awhile DoTERRA will host a week where you can get 1 oil for the price of two. BOGO = Buy one get one.

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Today’s BOGO is if you buy Petitgrain you get Lavender for free! When you sign up for a whole sale account you c an get both of these oils for $25.00 (regularly $33.33).

Doterra Petitgrain

Derived from the bitter orange tree, Petitgrain oil has long been used in traditional health practices, for cleaning purposes, and for its various internal benefits.* Widely used in the perfume industry, Petitgrain oil offers a fresh, floral, and often herbaceous aroma that makes it unique and useful in a variety of settings. From promoting restful sleep to supporting healthy immune function, Petitgrain oil uses and benefits are certainly far reaching and effective.

Petitgrain Oil Uses and Benefits

  1. Perhaps one of the greatest benefits of Petitgrain oil is its ability to promote relaxing feelings. Due to its chemical makeup, Petitgrain essential oil can be helpful in creating a calm, relaxed environment to promote feelings of relaxation. Consider placing a few drops of Petitgrain on your pillows and bedding before going to bed in order to enjoy its aromatic benefits. You can also combine other relaxing oils like Lavender or Bergamot with Petitgrain on the bedding to promote a more relaxing atmosphere. 
     

  2. Petitgrain oil has long been known for its benefits to the body when taken internally. Taking Petitgrain internally can help benefit internal systems like the cardiovascular, nervous, digestive, and immune systems.* To enjoy the internal benefits of Petitgrain oil for the body’s systems, add one to two drops of the oil to water or other beverages.* Not only will this allow you to reap the internal benefits of the oil, but you’ll simultaneously get to enjoy the fresh taste that Petitgrain has to offer. 
     

  3. The relaxing properties of Petitgrain essential oil can also be beneficial for massage. When you want a relaxing foot massage, dilute a few drops of Petitgrain oil with doTERRA Fractionated Coconut Oil before rubbing the combination on the bottoms of the feet. As you breathe in the calming scent of Petitgrain oil and massage the feet, you’ll feel relaxed in no time. 
     

  4. While the internal use of Petitgrain oil can be helpful for promoting health of body systems, it can also help further promote relaxation and calm feelings.* Consider taking Petitgrain essential oil internally when you want to ease tense feelings, calm the nervous system, or promote a restful night’s sleep.* 
     

  5. Similar to other citrus essential oils, Petitgrain oil makes a great addition to hot beverages. If you enjoy drinking herbal tea or other hot drinks, consider adding a few drops of Petitgrain oil to help enhance the flavor. Not only will you enjoy the unique flavor of Petitgrain oil, but you’ll also benefit from the calming properties it provides.*
     

  6. To help reduce the appearance of skin imperfections, consider adding a couple drops of Petitgrain oil to Fractionated Coconut Oil and applying it to skin blemishes or imperfections. When using a new essential oil topically, it can be helpful to test a small dose of the oil on your skin to ensure that it doesn’t cause any skin sensitivity or irritation. Due to their potency, it is also important to dilute essential oils with a carrier oil before using them on the skin to help minimize skin irritation. 
     

  7. Want to create a calming atmosphere in your home, office, or classroom? Diffuse Petitgrain oil in the essential oil diffuser of your choice when you want to create a relaxing, calming environment. You can also combine Petitgrain with other calming oils like Bergamot, Lavender, or Eucalyptus to further promote relaxation. 
     

  8. Along with benefits for the systems of the body, Petitgrain oil may also provide antioxidant support when taken internally.* To enjoy the antioxidant benefits that Petitgrain oil has to offer, consider taking one to two drops in a doTERRA Veggie Cap for a dietary supplement.* 

Fun Fact: The name Petitgrain is a French word that translates to “little grains.” It was given this name because the fruit of the bitter orange tree is quite small for a citrus fruit—about the size of a cherry. 

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With a distinct aroma and countless applications, Lavender has been used for centuries. Anciently, the Romans and Egyptians would use Lavender as perfume and for bathing and cooking. Since that time, many have discovered the myriad benefits that Lavender holds—using Lavender oil topically for skin, internally to ease feelings of tension and promote restful sleep,* and more. The versatile properties of Lavender essential oil make it a doTERRA favorite, and a must-have oil to keep on hand at all times. 

Lavender Oil Uses and Benefits 
 

  1. Whether you are trying to soothe skin irritation or merely nourish delicate skin, there are many uses of Lavender essential oil for skin. The soothing properties of Lavender have made it a popular option for skincare products, at-home skincare DIYs, and simple topical application. Do you struggle with obnoxious razor bumps after shaving? Well, shaving might be essential, but irritating razor bumps are not. Provide relief to your skin with this Razor Relief Serum enhanced with Lavender essential oil and avoid the irritation that often comes post-shave. You can also cleanse and nourish your skin by making your own Lavender essential oil clay mask at home. Great for all skin types! 
     

  2. Do you have a pot of potpourri that has seen its day? Don’t throw it out! You can utilize the amazing aroma of Lavender essential oil by adding a few drops to a potpourri mixture that could use a little revitalization. 
     

  3. Are your hands constantly plagued with dry skin and unhealthy looking cuticles? Making a homemade cuticle cream with Lavender essential oil is a great way to bring the moisture and healthy look back into your nails. You can also use this cream on your hands, lips, or anywhere you have dry spots. Check out our DIY for homemade cuticle cream, featuring the wonderful soothing abilities of Lavender essential oil. 
     

  4. One aromatic benefit that Lavender oil is widely known for is its ability to promote a relaxing atmosphere that leads to a restful night’s sleep. The calming properties of the oil help create a serene environment that is optimal for resting well and staying asleep. Wondering how you can use Lavender essential oil aromatically to aid in relaxation for a better night’s sleep? Add a few drops of Lavender to your pillows or bedding so that you inhale the aroma as you are drifting off to sleep. You can also apply Lavender oil to the bottoms of your feet as a part of a relaxing bedtime ritual. 
     

  5. Sun exposure is good, but too much of it can cause irritated skin. Thankfully, Lavender oil holds many soothing properties that are perfect for calming occasional skin irritations. If you’ve spent a little too much time in the sun and find your skin irritated, reach for a bottle of Lavender essential oil. The next time you are dealing with discomfort from too much sun, try this after-sun soothing spray with Lavender essential oil. 
     

  6. In addition to its calming aromatic properties, Lavender essential oil can also help ease feelings of tension when used internally.* While internal use of Lavender is often used to promote restful sleep, it can also promote relaxation and feelings of ease during your waking hours.* Whether you diffuse Lavender oil, or take it internally, this oil can be used at the end of a long, taxing day. Its light, floral scent will make you feel at ease and peaceful emotionally.  It can also help you relax and drift into a peaceful sleep when taken internally.* 
     

  7. Whether you have kids, pets, or just a lot going on in your home, unwanted odors can sneak into nearly any room. Thankfully, the fresh, powdery, floral aroma of Lavender essential oil can get rid of musky, pungent smells that might be haunting your home. Combine Lavender oil with water in a spray bottle to create an instant solution for the unwanted smells that might be plaguing your home or belongings. Spray a light mist from your Lavender spray bottle into your car, linen closet, on your mattress, or any other areas that could use some freshening up.  
     

  8. Yes, Lavender is revered for its calming, soothing, and relaxing properties, but it is also widely used in cooking for its taste and fragrance. You can use Lavender oil when cooking to soften citrus flavors in lemon sauces for chicken or fish, marmalades, citrus salads, and more. Lavender oil will also add a flavorful twist to marinades, baked goods, and desserts. Take a look at this recipe for a Lavender-Blueberry Milkshake, and see just how delicious Lavender oil can be. 
     

  9. The ancient Romans and Egyptians often used Lavender oil aromatically for relaxation purposes, and you can too. All your worries will slip away as you sink into a relaxing Lavender oil bath. Add a few drops of Lavender to your bath water or bath soap to reap the benefits of this tranquil, light aroma. You can also apply Lavender to your temples and back of the neck to enjoy its relaxing aroma and help melt away feelings of stress or tension. Whether applied topically, or added to a luxurious bath, Lavender oil is the perfect solution for when you want to unwind at the end of a long day. 

To Sign up for your wholesale account click the button below and be sure to click on become a member

Can You Build a DoTERRA Business Without Parties

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The one reason most people are hesitant to join a network marketing company is they simply don’t like the way they are taught to market.

One word.

PARTIES.

I get it, you don’t want to ask friends and family to host parties for you so that you can widen your warm and cold markets. In the hopes that somebody at said parties will also want to host one or even better join your team.

I’m here to tell you that’s the OLD way of network marketing, We should all do a leap for joy that we’re blessed enough to live in a time where we no long have to cal 100 people that we know and ask them to host a party.

I’ve done that and it’s horrible and awkward. If you’re a network marketing leader that’s teaching that method please stop. With the evolution of technology and resources shouldn’t we also evolve the way we do things?

Welcome to the world of social media marketing! This is a life changer for anyone that wants to get into the network marketing industry as either a full time or on the side of the current business.

To answer the question can you build a DoTERRA business without hosting parties (or being flat out annoying).

The answer is YES you absolutely can. By using the power of social media you can make sales and build a team without ever leaving the comfort of your home. It’s just the time we live in. However if parties are your thing you can do those too.

Here are two ways you can start to build your DoTERRA business online.

  1. Start by posting regularly about the oils on your social media. Not sales photos but real post explaining your love for them, how to use, and how you’re adding them to your life.

2. Invite people to learn more. When it comes to social media you must tell people what to do next. Inviting others to ask questions or shop, or to even join is how you go about doing this and making it a true business.

With everything, though, it takes consistency and commitment.

To learn more about how you can add oils to your coaching business click the button below

She's The First

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Giving back is something I’ve done my whole life. At 16 I gave to an organization called Speed The Light that provided equipment and transportation to missionaries overseas. Giving back wasn’t something I had to consider, it was just the natural thing to do.

When I started Design Your Life I wanted to be able to give back in a large way, not just with the women I serve but globally. When I launched Female Coaching Society I decided that a portion of every membership would go to support an organization. When I found She’s The First I knew it was it.

She's the First fights gender inequality through education. We support girls who will be first in their families to graduate from high school & train students everywhere to be global leaders. 

I hope this is something that every member of Female Coaching Society can be proud of. Knowing that their membership not only supports them in learning everything they need to about becoming a coach but it also helps another young woman follow her dreams of getting an education when she otherwise wouldn’t be able to.

Each month a donation is made in honor of the women of Female Coaching Society. I am happy to introduce you all to the women that we are supporting.

She's The First
She's The First

Female Coaching Society should be a decision you feel good about. If you’re ready to join the only membership side for female coaches click below to learn more

Episode 040: I was Shadow-banned on Instagram. How I coped

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I was shadow banned on Intagram. I know. Insert huge gasp here.

I had a small hunch it had happened when I would make a new post and it got zero engagement

In this episode I share with you what I did to get shadow banned and how I handled it.

If you’re like, Heather what the heck are you talking about or you aren’t sure exactly what shadowbanned means…

What is Instagram Shadowban?

Instagram Shadowban is when your hashtags become ‘un-discoverable’.
You can use your hashtags, but they only show up in the feed of your current followers.

What causes an Instagram Shadowban?

I talk about what I think happened to me on this episode but if you’re shadowbanned it could be for one or a few of these reasons.

1. Using Bots, Automated services and Buying Followers.

This is a big time no no. I’m not sure why anyone would want to buy followers. The chances of your bought fans buying from you is slim to none. I don’t know about you but I’m here to make money and spending money on followers that have no interest in me or my business is a waste. Instagram is very clear that they do not tolerate this kind of thing so buy at your own risk.

2. Using the same hashtags repeatedly

This is where I screwed up. I had no idea this was something you should not do. Using the same set of hashtags over and over will get you in IG jail quicker than you can say Ooopsies.

3. Broken Hashtags

If one hashtag in your set is broken it will throw them all off. If IG has decided to control the content of hashtags. If one tag gets over run with dirty post and un ethical photos then they will close the tag down. If you keep using they’ll put you in shadowban.

What I did to get out of Instagram Shadowban

I essence I did nothing. There really wasn’t anything that I could do. I watched countless YouTube videos that told me to:

not log in for 48 hours and it would reset…..DIDN’T WORK.

Email IG and tell them my engagement is down and it’s effecting my biz….I DON’T THINK THEY CARE.

Start a new account….UMMMM THIS IS NOT EVEN AN OPTION.

I decided to just let it ride out. From what I read it only last about 14 days and my fingers and toes were crossed this was the case. I decided to continue to post as usual and to focus on my current followers. I continued to go LIVE, post, and communicate with them as normal.

After 14 days things got back to normal !!!!

Episode 039: Attracting Happy and Enthusiastic Fans

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You’ll know you’ve made it when fans are clamoring for your latest product and tell all their friends how wonderful you are! This is the ultimate result of relationship marketing and worth all the time and effort it takes to reach this destination.

One key to remember is to never stop the process of building relationships. Like gears in a clock, you must find a way to consistently interact, show your authority, improve your reputation and take care of your happy fans. Keep these gears working to consistently grow your business for years to come.

Confused about How to Start Building Relationship?

Relationship marketing should be a win-win situation for both parties involved. You should gain visibility, authority, and happy fans, and your audience should be thrilled with the value that you deliver to them. If you want to get more in-depth into relationship marketing and the steps you need to make this tactic work for you, then you’ll want to check out my latest home study course, “Relationship Marketing: Connections, Client Loyalty and Cash.” It’s chock full of valuable information, including:

·         Building Strong Relationships and the Money Will Flow

·         Stepping Out of Your Comfort Zone to Make Powerful Connections

·         Turning Clients into Raving Fans

·         Maximizing Your Cash Flow

 To get your hands on this course Join Female Coaching Society

 

The Art of the Upsell

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You’ve filled your funnel and you’re starting to see a steady stream of coaching clients on your calendar. Congrats! That’s a great start to building a rock-solid business you love.

But the work doesn’t end with that first sale. In fact, it’s just beginning.

Your next job is to continue to make offers (and sales) to your loyal customers. Remember, it’s much easier to sell to a current customer than to earn a new one, so don’t ignore those who have already expressed trust in you.

Step-by-Step Offers

For each of your products or services, there must be a “next logical step” for those who buy. If the point of entry into your customer’s list was an eBook, then perhaps the next step is a video guide. If she’s already purchased your video guide, a multi-week workshop might be next on the agenda. And if that multi-week workshop was a hit, private coaching is going to be her next need.

By thoughtfully including “next step” recommendations in your follow-up emails and even in your products themselves, you can easily move your clients further into your funnel with timely upsells.

Automate Your Follow-Ups

Of course, it can be tricky to manage all your products and services, so savvy coaches are careful to create an autoresponder series to follow every product purchase. You’ll want to include emails that encourage your buyer to consume the products she’s already purchased, plus tips to help her progress even further.

As she buys your next offer, make sure you make use of the automation tools available in your email software to remove her from the “sales” list and add her to the “buyers” list for that next product. When you manage this well, your clients will progress easily from one offer to the next.

Segment Your Lists

One thing to be cautious of is trying to force buyers to make too big of a leap. The woman who bought your $47 eBook is not likely to sign on for a $1997 coaching program—at least not yet.

By segmenting your mailing lists you can avoid making overly aggressive offers, and instead send your buyers exactly what they need, when they need it.

Upselling your buyers is the key to higher income with less work. Don’t be afraid to make offers, and remember, a happy buyer is primed to make another purchase. She’s counting on you to show her what’s next, so don’t make the mistake of thinking you’re bothering or annoying her by making offers. Do it thoughtfully, and she’ll actually thank you for it.

Does all of this sound like a heap of hard work? I know it can sound confusing but it really is actually very easy to put an upsell (and downsell for that matter) into place. If you need a little extra help be sure to jump into my funnles course!

 
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038: Three Tips for Building Relationships Offline

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With all the different social media platforms available today, it’s easy to focus your marketing time here because it’s generally less time consuming to engage from your computer than it is to attend real-life functions and talk to people in your community. However, if you depend solely on social media for your marketing, you’re missing a vast opportunity to market your business to locals right in your own backyard.

Your marketing goal should always be to build relationships with people you can help with your products or services. Even though you may be tempted, don’t push the hard sell on people you’ve just met. They don’t know you, so they likely won’t spend their hard-earned cash on your product. However, by interacting with them at networking events, in addition to engaging them on social media, you have built a foundation upon which to build a stronger relationship, which may ultimately lead to them buying from you.

How to Get Started Networking Offline

The idea of walking into a room without knowing a single soul can no doubt be daunting. But the alternative of not sharing your story and your mission to those who may be seeking this exact answer to their problems is equally troubling. No matter how you want to start networking in real life, put on your brave face and tackle your social fears head on.

1. Join a Relevant Business Networking Group

Very often there are dozens of business networking groups and chambers of commerce spread across the country in every locale, so you really can pick and choose which group is best for you. Yes, you want to reap a reward for being a part of the group, but your acceptance into any business group will depend on what you can contribute. After all, it’s all about building relationships. Some groups are more formal and have standard meeting rules, while others may be much more casual and usually smaller in scale. Ask to visit a meeting or two before submitting an application and never be afraid to ask questions about the other members or when the group was formed.

2. Hold Live Workshops

What better way to showcase your authority and expertise than to speak to your local community! Turn an online webinar into a live presentation or create a presentation customized to your community’s needs. Contact your local library, business association or community college with your ideas and very often if the presentation is unique and relevant to the community, you will get a booking.

Even if live events are not your forte, choose a topic you are passionate about and that you could speak about for hours. Your passion will carry through and you’ll be less likely to be nervous or get tongue-tied. Make sure to collect business cards or to have attendees sign in so you can connect with them on social media and continue the relationship building.

3. Volunteer in the Community

Look for groups or charities that are relevant to your experience, but don’t go in thinking you need to change everything. Building relationships should be a positive experience, so offer your guidance and input when asked. Otherwise, enjoy conversing with other volunteers, board members, and administrative personnel, all of whom hold the possibility of referring you to their family, friends, or other networking contacts.

Still Stumped on How to Build Relationships?

I’ve thrown a lot of information at you, and if you still feel like these relationship marketing tips are as thick as mud, I invite you to check out my newest home study course, “Relationship Marketing: Connections, Client Loyalty and Cash”. In four modules, you’ll learn the secrets to creating relationships, how to step out of your comfort zone, how to turn clients into raving fans, and how to manage your cash flow. You can tackle the course at your own pace and I’ve also included Action Plans so you can plan and implement action steps at the end of each lesson.

Get this course and more when you join Female Coaching Society!

The DoTERRA Experiment: I Hit Elite

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I Hit a huge milestone this week in my DoTERRA business.

I hit the rank of Elite. This is one of the first ranks before stepping into leadership. I am so excited and proud of myself. I actually thought it would be a lot harder to do this or at the very least would take a lot longer. I think that’s because I’m running this network marketing thing way differently.

If you’ve been reading along I’m doing what I call “The DoTERRA Experiment.” I’m growing this business along side of my coaching business and without asking friends or family to join me. That means I’m only using social media to grow. I’m also not doing any home parties….Not unless I’m asked.

I honestly thought it would take a lot longer for me to rank than it did. I mean I am doing this completely different after all. One thing to note is that I already have a following built up on Instagram and Facebook and just like I have with my coaching business I’ve niched my DoTERRA business as well. meaning I’m only marketing or speaking to other coaches when I talk about the business and the products.

Basically I’m running the network marketing side the same way I run my coaching business. To be honest I love these products so much that I’m not looking at this as I’m selling. I’m simply sharing. That means consistency is key.

My next goal is to hit silver by spring and help 3 coaches make it to Elite.

Learn more about oils and joining my team by clicking the button below.


Does Your Brand Live Up to Expectations?

Branding

When we talk about branding in a business sense, the first thing people think of are logos and color palettes. While these are important elements to a company’s brand – think Coca Cola or McDonald’s – branding is more about how you set up your company to stand out from the crowd. Branding incorporates your company’s message and mission, and when all these things line up correctly, you become memorable to your audience and solidify the foundation for a strong relationship.

For those in the coaching business, creating a personal brand is very important because that is part of what sells your products and coaching packages to your audience. YOU are the face of your brand. Does how you portray yourself online match up with the real-life you? Here are four ways to develop your personal brand to connect with more people:

1. Identify what you do, your goals, and your objectives.

You’re not just a coach. You’re a business coach, a health coach, a life coach, a marriage coach. Add any adjective you want before the word “coach” that identifies YOU and don’t be afraid to tell people. Wear that title proudly and soon your tribe will associate your name with your chosen title. Your goals and objectives will form your mission, which in turn tells you who your target market is. If your mission and your market don’t match, you need to do more research.

2. Determine your brand attributes.

What perception do you want your brand to portray? What image should appear in people’s minds when they hear your name? Do these adjectives match up with your objectives, logo, color palettes, and overall online image?

3. Create a consistent online presence with your website, blog, and social media platforms.

Yes, color palettes, headshots, and logos are important and definitely play an important role in your online presence. Clear communication with your web designer and social media manager will go a long way to guarantee that your personal brand identity is consistent across all these platforms, and that your online image matches your offline image 100%.

4. Bring your brand to life by using videos.

People want to know, like, and trust you. What better or quicker way to do that than to use video to reach the masses? Video brings you into their homes and allows you to share the provocative thoughts and daily tips and encouragement they are seeking. Video is proof positive that you are a real person, and they will know fairly early on if your personality/brand jives with their own. Videos should also incorporate some of your online elements so viewers will recognize your logo or color scheme when they visit your website or view a different video.

What Does Branding Have to Do with Networking?

Quite simply, if your online persona is quite different from your offline image, expect to have an awkward moment (or two). Even if your interaction is completely online, if you conduct yourself differently than you show in your videos, you’ll invite more unwanted questions and cause your prospects to be hesitant around you, wondering if you’re “faking it till you make it” or not being authentic. In either situation, your audience won’t trust you, they may not give you a second chance to prove yourself, and may start telling people what a fake you are via social media.

Business relationships should be built on honesty and integrity, and all of your branding elements should be in line. When people trust you are who you say you are, they will begin to trust you and a relationship has begun.

Need More Relationship Marketing Advice?

Get your hands on the coaching tool box!

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How to get the Power of 3 in DoTERRA

When running a DoTERRA business the Power of 3 is key to setting yourself up for success.

Power of 3 should be what you focus on first when you’re starting out. It’s built on two main elements: structure and the Loyalty Rewards Program. This helps new builders focus on structure from the beginning, which sets them up for rank advancements in the future. Retention is an important part of doTERRA’s compensation plan: it’s what helps you build a significant residual income and that’s the focus of the Loyalty Rewards program (LRP).

Simply put this is where you get 3 people under you that want to be Wellness advocates. This is actually a lot easier than you might think. I’ve been able to do it without asking friends or family to join me and for someone that doesn’t like selling anything except for coaching packages that’s really saying something.

It does however take some time. Even more time if you don’t already have a following or network built up. Here’s how you go about getting your power of 3 quickly and easily.

  1. Lead with the Oils.

Being a DoTERRA Wellness Advocate means that you’re 100% about the oils. You shouldn’t lead with the business be instead lead by example of what they’re doing for your life. If you haven’t yet received an income from DoTERRA talk about what the business will do for you and how you plan on helping the people that join your team.

2. Be consistent

Just with anything online you have to be consistent to really see any effort to your hard work. Show up daily and talk about the oils, how you’re using them, along with other aspects to your brand. And yes by joining DoTERRA you have an opportunity to create a brand and really hit the ground running with this.

3. Invite

Talk about all of these things, sharing the oils is great but you have to tell people what you want them to do next. Invite them to learn more. Invite them to partner with you or to get a wholesale discount at the very least. It might seem odd but that’s the physiological part of running a business, especially online. People have to be told what action to take. Every single post needs to have a call to action.

Hopefully this post has inspired you to get busy with sharing the oils, adding this stream of income to your business, or simply trying the oils out for yourself.

Let’s get to the real juicy stuff at what the power of 3 means financially.

To earn the first $50 bonus, you and three people on your frontline must have a monthly total of 100 PV from LRP orders, and your team volume (which is you and those on your frontline) must be 600 PV or more. Team Volume does not have to just come from LRP orders.

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Why I'm choosing to love myself more

Self love

Design Your Life is all about self love. No lie. It’s one of the reasons I started this business in the first place and gave it the name that I did.

I’ve come to realize that as a business owner, influencer, and leader I’ve GOT to lead by example. With the new addition of DoTERRA to my growing business that means even more now.

I am a creature of habit. If I’m not on a routine I feel off kilter. The past few weeks I’ve been so far off routine that it makes work and life difficult. Top that with unhealthy eating and sleep patterns and boy it can mess things up real quick. I’ve also been spending my personal time nurturing a new relationship.

That’s where loving yourself comes in.

Sometimes I’m so quick to show up and do things for others that I forget about myself and the things I need. Like rest, exercise, meal prep, vitamins/oils.

Being a business owner, and especially a business owner where others rely on me taking care of myself and well being is highly important. I’m not able to show up fully if I don’t feel my fullest. As a coach the same goes for you.

Here are some ways that I’m choosing to love myself more.

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What could you add to this list to make it your own? How could the use of oils or meditation benefit your life? Let me know in the comments, I’d love to hear!

Learn more about Design your life oils

Your Automated Sales Force

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Ever wish you could hire a team of savvy sales people to stay in touch with your prospective clients and encourage them to buy?

When you put a few simple systems in place, you can easily replace an expensive sales force with automated tools that allow you to keep your products and services in front of potential clients. You’ll not only make more money, but you’ll do it completely hands free. All that’s required is a little forethought.

Your first must-have tool?

An autoresponder.

Simply put, an autoresponder is a series of emails that go out on a pre-determined schedule. They’re written to engage your audience and pull readers further into your funnel.

Typically, an autoresponder series will have at least seven emails in it, and is used as a lead generating tool. You offer an opt-in on your website with (for example) “weekly tips to stay productive during the dog days of summer” or “daily motivation for busy mompreneurs.” When your reader fills out the form, she’s automatically added to your autoresponder list, and you have her attention with every email.

The key though, is to write your series with specific calls to action. It’s not enough to just give her tips for being more productive. You have to also give her the opportunity to buy your products or services.

Done right, your autoresponder can help keep the cash flowing, even when business is down.

The fastest way to get your autoresponder up and running is to use a tried and true email provider such as AWeber. It’s simple to set up, and extremely affordable. Plus, you’ll find many VAs who are experienced with it and can help you out if you get stuck.

For the content, look back over your most popular blog posts and products. Posts can be repurposed to provide valuable content to your subscribers, with a natural upsell to matching products or services.

In addition, think about the questions you’re most frequently asked, what conversations pop up again and again, and what your social connections and competitors are discussing. These nuggets are the building blocks of a compelling autoresponder series that your readers will not only look for, but actually read. And if they’re reading, they will eventually buy.

As they move through your series, you want to keep in mind that subsequent offers should be more and more valuable, with the occasional low-priced offer thrown in.

In fact, if you’re using a more sophisticated system such as Infusionsoft or AWeber with the AW Pro Tools add-on, you can easily move people between autoresponders based on the actions they take. That means they’ll see exactly the offers they want and need, and nothing else. It can make selling via email super productive, and best of all, completely automated.

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You can take your autoresponder to the next level by implementing a funnel.

A funnel is a series of emails that are written and sent in a certain way that results in clients. I created the funnels course to teach two types of funnels. A basic funnel for more discovery calls and a sales funnel that can get you immediate cash.

Episode 036: I joined an MLM!!! & I'm Actually Making Money

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Yes, I did it. I joined a New Work Marketing Company.

I have been on the search for a company I could add to Design Your Life. I tried Monat first. and while I absolutley love their product….goodbye hair extensions. It didn’t fit well into Design Your Life. I almost felt forced. I then tried Maskcara. Again I love the products but I didn’t like the business model very much and that’s a highly important thing when you partner with someone.

In this episode I’m sharing exactly why I joined DoTERRA and what it means for my tribe (AKA YIU!)

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My Favorite Skincare

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The past few months I have been using a new skincare line. I’m always trying new things on my face. Lets be honest I want the fountain of youth. Thankfully I’ve always taken great care of my skin. My mom taught me at an early age to never to the bed with makeup on and to always wear sunglasses when you’re out so you don’t squint.

Of course I couldn’t wait to get my hands on one of Doterra’s Skincare lines. I started with with the essentials collection.

  1. Doterra Facial Cleanser

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This cleanser has Melaleuca (tee tree oil) which is already great for skin and Peppermint. It’s creamy and silky and divine. hese oils are known for their ability to purify and tone skin and support a healthy complexion. Natural cleansers of Yucca Root Extract and Soapbark Extract gently wash away impurities leaving skin looking clean, fresh, and smooth.

Ingredients

Water (Aqua), Sodium Cocoyl Isethionate, Stearic Acid, Glycerin, Glyceryl Stearate SE, Cetearyl Alcohol, Quillaja saponaria (Soapbark) Bark Extract, Yucca filamentosa (Yucca) Root Extract, Melaleuca alternifolia (Tea Tree) Leaf Oil, Mentha piperita(Peppermint) Oil, Macadamia ternifolia (Macadamia) Seed Oil, Xanthan Gum, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Sodium Benzoate, Sodium Phytate, Dehydroacetic Acid, Sodium PCA , Tocopherol, Citric Acid, Potassium Hydroxide, Ethylhexylglycerin, Benzyl Alcohol

2. Pour Reducing Toner

I tend to like toners that tingle a little. Something about that makes me feel like it’s working. This toner doesn’t do that but it still feels great on your skin. Formulated to visibly reduce the appearance of pores, doTERRA Pore Reducing Toner contains CPTG Certified Pure Therapeutic Grade® essential oils of Lavender, Ylang Ylang, and German Chamomile to calm sensitive skin while innovative fruit and plant extracts tone and balance the skin, increase hydration, and visibly reduce the appearance of pores to support a healthy-looking complexion.

Primary Benefits

  • Aloe, watermelon, and apple extracts tone and balance the skin

  • Rich in oligosaccharides, Lentil Extracts increase skin hydration, reduce the appearance of oily skin, tone the skin, and visibly reduce the appearance of pores

  • Witch Hazel is a natural astringent that helps remove excess oil from the skin and reduces the appearance of pores

Ingredients

Water (Aqua), Aloe barbadensis (Aloe Vera) Leaf Juice, Glycerin, Pentylene Glycol, Caprylyl/Capryl Glucoside, Hamamelis virginiana (Witch Hazel) Water, Lavandula angustifolia (Lavender) Oil, Chamomilla recutita (German Chamomile) Flower Oil, Cananga odorata (Ylang Ylang) Flower Oil, Citrullus lanatus(Watermelon) Fruit Extract, Pyrus malus (Apple) Fruit Extract, Lens esculenta (Lentil) Seed Extract, Lens esculenta (Lentil) Fruit Extract, Polyglyceryl-5 Oleate, Sodium Cocoyl Glutamate, Sodium Phytate, Sodium Lactate, Sodium PCA, Ethylhexylglycerin, Citric Acid, Glyceryl Caprylate, Hydroxyacetophenone, Chlorphenesin, Sodium Hydroxide


3. Tightening Serum

The Holy Grail. This stuff is the bomb. Frankincense, Hawaiian Sandalwood, and Myrrh, doTERRA Tightening Serum is scientifically formulated to reduce the appearance of fine lines and wrinkles and promote skin hydration. Natural extracts and gums combine with powerful anti-aging ingredients for firmer, younger-looking skin.

Primary Benefits

  • Contains rhizobian and acacia gum which provides “lifting” benefits

  • Beech Tree Bud Extract tightens and smooths the appearance of skin

  • Perfluorodecalin rejuvenates skin as it helps improve skin renewal and elasticity

  • Betaine is a nature mimetic humectant that helps protect skin cells against dehydration

Ingredients

Water (Aqua), Perfluorodecalin, Glycerin, Pentylene Glycol, Betaine, Acacia senegal Gum, Polyglyceryl-6 Distearate, Jojoba Esters, Boswellia carterii(Frankincense) Oil, Santalum paniculatum (Hawaiian Sandalwood) Wood Oil, Commiphora myrrha (Myrrh) Oil, Fagus sylvatica (European Beech) Bud Extract, Hydrolyzed Rhizobian Gum, Allantoin, Sclerotium Gum, Xanthan Gum, Carbomer, Polyglyceryl-3 Beeswax, Cetyl Alcohol, Behenyl Alcohol, Sodium Phytate, Sodium PCA, Sodium Benzoate, Chlorphenesin, Sodium Hydroxide


4. Anti-Aging Eye Cream

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I’m getting in the habit of using eye creme now. This is 33. I love the roller ball on this. It’s very cool and all you need is one pump for both eyes. oils of Frankincense, Ylang Ylang, and Blue Tansy to target the signs of aging around the delicate eye area, helping to reduce the appearance of fine lines and wrinkles over time. This innovative formula moisturizes, decreases the appearance of dark circles, and improves skin firmness and tone. Bakuchiol is a plant-based ingredient that helps reduce the appearance of fine lines and wrinkles and protects skin from future signs of aging. The unique steel rollerball applicator cools and soothes under-eye skin helping reduce the appearance of puffiness and dark circles while gently applying cream to targeted areas.

Primary Benefits

  • Meadowfoam seed oil provides deep moisture

  • Biopolymers made from Pullulan and Red Algae Extract provide a noticeable tightening and lifting effect from the first use

  • Bakuchiol helps tone and tighten the skin, which helps improve the appearance of fine lines and wrinkles and helps prevent future signs of aging

Ingredients

Water (Aqua), Caprylic/Capric Triglyceride, Limnanthes alba (Meadowfoam) Seed Oil, Dimethicone, Cetyl Palmitate, Cetyl Alcohol, Butyrospermum parkii (Shea) Butter, Behenyl Alcohol, Polyglyceryl-6 Stearate, Pentylene Glycol, Glyceryl Stearate, Glycerin, Aloe barbadensis (Aloe Vera) Leaf Juice, Boswellia carterii (Frankincense) Oil, Cananga odorata (Ylang Ylang) Flower Oil, Tanacetum annuum (Blue Tansy) Flower Oil, Porphyridium cruentum (Red Algae) Extract, Bakuchiol, Cetearyl Alcohol, Dimethicone Crosspolymer, Stearic Acid, Sodium Lauroyl Glutamate, Polyglyceryl-6 Behenate, Carbomer, Dimethicone/Vinyl Dimethicone Crosspolymer, Beeswax (Cera Alba), Trisodium Ethylenediamine Disuccinate, Hydroxypropyl Methylcellulose, Pullulan, Silica Silylate, Silica, Sodium Hydroxide, Citric Acid, Hydroxyacetophenone

5. Invigorating Scrub

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I use this in mornings. It smells amazing and will wake you up. Grapefruit and Peppermint CPTG® essential oils make exfoliating a refreshing aromatic experience while jojoba esters polish your skin. Botanicals of Mandarin Orange Extract, Jasmine Extract, and Greater Burdock Extract tone, smooth, and hydrate skin.

Primary Benefits

  • Gentle exfoliating action comes from biodegradable Jojoba esters known for their moisturizing properties

  • Greater Burdock Extract helps purify and tone skin

  • Botanical and fruit extracts enhance the aromatic experience

Ingredients

Water (Aqua), Glycerin, Jojoba Esters, Sodium Lauroamphoacetate, Xanthan Gum, Caprylyl/Capryl Glucoside, Sodium Methyl Cocoyl Taurate, Jasminum officinale (Jasmine) Flower/ Leaf Extract, Citrus nobilis(Mandarin Orange) Fruit Extract, Arctium lappa Root Extract, Mentha piperita (Peppermint) Oil, Citrus paradisi (Grapefruit) Peel Oil, Sodium Phytate, Glyceryl Caprylate, Acrylates Copolymer, Glycol Stearate, Acrylates/ C10-30 Alkyl Acrylate Crosspolymer, Polyglyceryl-5 Oleate, Sodium Cocoyl Glutamate, Ethylhexylglycerin, Sodium Hydroxide, Citric Acid, Dehydroacetic Acid, Chlorphenesin, Benzyl Alcohol


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